Sega World

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Sega World logo.png
Sega World
Held byGenda Sega Entertainment
LocationAustralia, China, Japan, South Korea, Taiwan, UK
Date(s)July 24, 1993 - March 2022
LinkN/A

Sega World was a chain of arcades in Australia, China, Japan, South Korea, Taiwan, and the United Kingdom.

Other brands in Japan included Club Sega, Hi-Tech Land Sega, Hi-Tech Sega, Joypolis, Sega Arena, and Sega game centers.

They were managed by Genda Sega Entertainment.

The first Sega World location opened in July 24, 1993. Sega World arcades were renamed to GiGO in March 2022.

Renaming of Sega World locations

On November 4, 2020, Genda acquired 85.1% of Sega's share of the stock in Sega Entertainment. The company was renamed Genda Sega Entertainment.

On January 28, 2022, due to losses sustained during the worldwide COVID-19 pandemic, Genda purchased the remaining shares and renamed the company Genda GiGO Entertainment.

Beginning on March 9, 2022, and continuing in the following months, all of the Sega-branded arcades in Japan were rebranded as GiGO arcades.